Restaurant leads for online ordering and marketing platforms.
ScoutedLead finds independent restaurants that have no online ordering of their own, checks each one on its own website, and puts the lead in your CRM assigned to the rep who covers that territory.
Ask for 25 free restaurant leads
Free: up to 25 restaurant leads in one market you choose. You judge them before you pay for anything.
Prefer to talk? Call or text (616) 585-0206. Leave a voicemail or send a text and Aaron gets back to you.
- Reason
- No online ordering of its own
- Evidence
- The menu page says "call for pickup", and the only Order link goes to a third-party delivery app. Loaded in a real browser on desktop and iPhone
- Uses today
- A delivery app, linked from the menu page
- Neighbors
- How many of the other restaurants we checked nearby take orders on their own site, when the count holds up
- Contact
- Owner named on the About page; phone and email published on the site
- Routed to
- The rep who covers its ZIP code
example · every fact cites its page and the date we checked it
Hi Sam, I saw that pickup orders at Corner Table go through a phone call or a delivery app. We help restaurants take orders on their own website, under their own name. Would a quick look at how that works be useful?
Reasons a restaurant is worth a call
Each lead carries one reason to reach out, and each reason has a rule for what must be true on the restaurant's own website before we say it.
No online ordering
“Your menu page says to call in for pickup”
Said only when the page, loaded in a real browser, has no ordering button, link or ordering system.
Online ordering platforms
Only a delivery app
“Your Order button sends guests to a delivery app”
The app is named with the page we saw it on, so your rep can talk about ordering under the restaurant's own name.
First-party ordering and marketing platforms
On another ordering system
“Your online ordering runs on another platform”
The system is named with the page we saw it on, so the pitch is a switch, never "you don't have it".
Ordering platforms looking for switchers
How to find restaurants without online ordering
Every restaurant in a city is easy to list. Which ones take orders on their own website is the part a list leaves out, and it’s the part your reps need before they call.
The restaurants worth calling show it on their own websites: a menu page that says “call for pickup”, an Order button that only leads to a delivery app, or an ordering link that names a system you can replace. ScoutedLead drops chains, franchises and directories, then loads each independent restaurant’s website the way a guest would, on a laptop and on an iPhone. Every fact is recorded as yes, no or unsure, and only a definite answer becomes a reason to reach out.
What a restaurant lead includes
Each lead names the restaurant, its website, city and ZIP code, and the reason to reach out in plain words. The evidence comes with it: the page we saw, a screenshot and the date we checked. When the site links an ordering system or a delivery app, the lead names it and links the page.
You also get the owner’s name when the site gives it, the phone and email the restaurant publishes, and, when the numbers hold up, how many of the nearby restaurants we checked already take orders on their own site. An opening line written for your product comes last, for your rep to review and send. The example at the top of this page shows the shape; the restaurant in it is made up.
How leads reach your reps
You tell us how your territories are split: which ZIP codes, cities or states each rep, team or partner covers. Every lead carries its ZIP code, so it lands in your CRM already assigned to the rep who works that area, with the reason at the top of the record.
During the pilot we set up the push into HubSpot or Salesforce with your own fields and owner rules. Until that’s live, the same leads arrive through the ScoutedLead API, on a signed webhook or as a CSV file your ops team can import. Your reps get one new record per restaurant, ready to work, instead of a list to research.
ScoutedLead vs. a bought lead list
A list and a scouted lead answer different questions. A list says which restaurants exist. A scouted lead says which ones still can’t take an order on their own site, and shows the page that proves it.
| ScoutedLead | A bought lead list | |
|---|---|---|
| Who’s on it | Independent restaurants with no ordering of their own | Restaurants that match a cuisine and an area |
| Why each one | The reason, with the page it came from and the date we checked | Not stated |
| Ordering they use today | Named when their own website links it | Depends on the vendor’s data |
| Contact details | Only what the restaurant publishes on its own site | From the vendor’s database |
| Opening line | Written for your product, from the reason | Your reps write it |
| Routing | In your CRM, assigned by rep territory | A file to import and assign |
| Opt-outs | One do-not-contact list across every customer | The vendor’s own policy |
Start with 25 free restaurant leads
Pick one market, such as a metro area outside California (we don’t work there or in Canada for now), and the kinds of restaurants you want: pizza, quick service, full service or a mix. We run the pipeline and deliver up to 25 leads, each with its reason and evidence.
We say “up to” because we only hand over a lead when its reason checks out, and we won’t pad the count. Your team judges the leads before you pay for anything. Use the form below or request access, choose “A software or marketplace company”, and tell us about your territories. How we check every lead explains the browser checks behind each one.
Leads for other platforms
Payments ISOs, agents and POS resellers. Businesses that can't take a card online, with the POS they use today when their site shows it.
Salon, barber and spa booking software. Shops that still book by phone, text or DM, with the scheduler they use when their site shows it.
Auto repair shop software. Independent shops that still take appointments by phone, with the shop system they use when their site shows it.
Field service software. HVAC, plumbing, electrical and landscaping contractors whose customers can't book service online.
Common questions
How is it priced?
We don’t publish prices, because the work depends on your markets and how many restaurants your reps can work. We either set the pipeline up for your team for a one-time setup fee, or run it on our infrastructure while you pay for what you use. We quote after a short call. The first sample of up to 25 leads in one market is free.
How is this different from buying a restaurant lead list?
A restaurant list tells you a place exists and what cuisine it serves. Each ScoutedLead lead tells your rep why this restaurant needs ordering of its own, such as phone-only pickup or a delivery app as the only Order button, with the page we saw it on and the date we checked. Chains, franchises and directories are dropped before anything reaches your team.
Which CRMs do the leads go into?
Today, leads arrive through the ScoutedLead API as a pull feed, on a webhook signed with HMAC-SHA256, or as a CSV file. Pushes into HubSpot or Salesforce are set up for each customer during the pilot, with your own fields, owners and territory rules, since every sales team’s CRM is set up its own way. A CRM that takes a webhook or a CSV import works from day one.
How fresh are the leads?
Each restaurant’s website is checked in a real browser when the lead is made, and the lead carries the date of that check. Restaurants change their websites and ordering links, so a finding is checked again before a lead is reused or delivered twice. When a restaurant says a finding is wrong, we fix the lead and the case becomes a test.
How do you handle opt-outs and compliance?
A restaurant that asks not to be contacted goes on one do-not-contact list that every ScoutedLead customer’s runs check, so it never comes back to you or to anyone else. Contact details come only from the restaurant’s own website, never guessed. We never send cold texts and never send on your behalf: your reps send from your systems. Drafted emails carry your mailing address and an opt-out line.